„Most smart people ignore most advertising because most advertising ignores smart people!“
„We create conditions for increasing added value in the hotel industry!“
Win guests and employees
Because people count
You want to attract guests and motivate employees . How do you achieve this goal? By making your team your peers. Each individual has the task of realizing the promise to the guest. Each individual is responsible for implementing the marketing strategy in everyday life. We are happy to present the result of our work in front of your employees in order to inspire them for the new positioning .
Your employees represent your house every day. Your team at reception should be particularly aware of this. We are happy to implement technical aids that accelerate processes. The creation of simple offers can be done in less than a minute with the right program. This gives your employees time to take care of every guest - whether in person or on the phone.
Success with a system
Hotel management tools
In order to make the processes in your house as simple as possible, you should use suitable IT solutions. We support many of our customers in terms of system selection - from the right hotel IT to the online booking tool . Thanks to our many years of experience, we know almost all the systems available on the market, we can weigh their advantages and disadvantages and make a recommendation.
We attach great importance to simple hotel management so that your employees have their hands free to devote themselves to more important tasks: They should convert inquiries into bookings - through a quick reaction to every single message, through attractive offers that are created in seconds and through the simple cancellation and rebooking. Turn interested guests into satisfied guests!
Increase the attractiveness of your hotel for guests with offline marketing
What started online has to be continued offline: It is not just the first impression of the traveler that should match what you promised him online. His entire stay should be characterized by the fact that you meet or even exceed the expectations raised.
Your guests will not only rate the “hardware” - that is, the house, its location and its equipment, but also the “software”. Your employees breathe life into the hotel. Your attention to detail makes the house what it is: Strengthen your brand in everyday life and go to work with confidence.
How to justify a price increase
The engine of all conversions
Our experience shows that structural changes are the constant companions of many hoteliers. There is almost always something to optimize, expand or rebuild. Sometimes a little thing is enough, for example the differentiation of the room categories can enable a price increase . In any case, strategic pricing should be the engine of all conversions . Successful hoteliers build on the question: What can I do to strengthen my positioning ?
We will be happy to support you with renovation work and determine which structural changes are promising. Your efforts should result in a justified increase in prices and an improvement in occupancy rates. A sophisticated marketing strategy with specific goals is also an advantage when you present your project at financing meetings. More and more banks are realizing the importance of professional marketing.